“Vibrant Vietnam” is one of the latest efforts of Google with the goal of honouring and promoting the awe-inspiring natural landscapes and rich cultural heritage, featuring its diverse communities, all accessible to a global audience.

This latest initiative builds upon Google's longstanding commitment to supporting Vietnam's tourism industry. It achieves this by showcasing the country's exquisite sights, majestic natural wonders, and unique cultural tapestry to international audiences. This launch complements previous efforts such as "Google Arts and Culture: Wonders of Vietnam" (2021) and the Google Adventure Vietnam project, alongside the YouTube campaign "Di De Yeu - Live fully in Vietnam".

“Vibrant Vietnam” showcasing 429 stunning images, 15 videos, the theme page paints a vibrant picture of Vietnam filled with rich culture, breathtaking landscapes and diverse communities. Viewers can embark on a virtual journey of discovery, all from the comfort of the screens around five key themes:

• Geographical Location of Ethnic Groups: Discover the unique distribution of Vietnam's diverse ethnic communities through Biodiversity and Ethnic groups

• Heritage and Community: Explore the rich cultural tapestry woven by Vietnam's various communities through Discover Vietnam’s 54 Ethnicities

• Local Wisdom Sustainability: Learn about traditional practices that promote sustainable living through The Centuries-Old Tradition of Indigo Dye in Vietnam

• Local Wisdom Herbal Medicine: Delve into the fascinating world of Vietnamese herbal medicine with The medicine is at home

• Heritage Park Highlights: Witness the grandeur of Vietnam's tallest mountains and explore its incredible marine biodiversity through Trang An Landscape Complex,  Hoàng Liên National Park, Bach Ma National Park, and Con Dao National Park

Tourism Information Technology Center